What is Entertaiment?

Entertaiment is a vast field of activity that encompasses all forms of edutainment – from the individual selecting and listening to a pre-recorded form of entertainment for personal enjoyment, to large scale public events involving music, dance, theatre, and other spectacles. It also includes all facets of the entertainment industry including books, film, TV, music, live performance, branded entertainment and new media.

The word comes from the Medieval Latin intertenere, from the Latin prefix inter meaning “inside” and the suffix tenere which means to hold or retain. It has a rich history of transformation and adaptation, both in content and form.